Fashion in 50 Seconds 5/9

How much money do women spend on supposedly cheap fashion? Enough to make Amancio Ortega the 22nd wealthiest man in the world. Don't know who he is? He is the owner of Inditex and worth 20.2 billion dollars. From selling what? Ohh just cheaply made suits at Zara. Sort of makes you rethink your spending habits doesn't it? Go discover a few more fashion billionaires.

Another good reason not to wear clothing with logos? Apparently CCTV cameras can track you that much better thanks to your big Nike Swoosh. Consider this a friendly public service announcement for the benefits of wearing independent designers.

Boring white Pratesi sheets got you down at your favorite luxury hotel? Craving zig zag sheets? Never fear, Missoni is the latest to jump on the designer hotel bandwagon. Rezidor Hotel Group will be collaborating with Missoni on an expected ten hotels with the first two to open in 2009 in Kuwait and Edinburgh.

Cartier is launching a men's fragrance called Roadster. Apparently they think it will be quite a seller with $20 million in sales its first year.

Preppy women rejoice! Lilly Pulitzer is opening up at 1020 Madison Avenue. The impressively branded experience will include womenswear, menswear, and children's clothing. The store is a branded paradise with some intense amenities like palm shaped doggie treats and a juice bar. Lily really knows her demographic doesn't she?