A section of the 700-page Prada tome, "Prada: Creativity, Modernity, Innovation" documents decades of Miuccia Prada's iconic advertising campaigns—including a geek chic look from 1996, the pleated lip prints from 2000, and vintage Naomi Campbell and Kristen McMenamy. Click the gallery below for serious flashbacks.
Source: Prada via Grazia
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Source: Getty
Patrizio Bertelli and Miuccia Prada have created a 706-page book for the purpose of capturing Prada's innovations in fashion, art, architecture, and film throughout the past three decades.
The Italian brand has established itself as more than a producer of beautiful clothing and handbags with a history of championing young artists—Tom Sachs, Mariko Mori, Nathalie Djurberg, and Francesco Vezzoli; forming the Prada Art Foundation; and investing in a number of public arts projects including the recent Prada Transformer in Seoul, designed by Rem Koolhaas.
As Bertelli, CEO of Prada Group, explained to WWD, "The book wants to illustrate the various aspects through which Prada expresses itself."
"Prada" will be sold internationally in Prada stores for about $150.
[WWD]
Alexander Wang's metallic cat eye glasses, Miuccia Prada's candy-colored transparent frames, and Donatella Versace's pink ombre wrap arounds were some of the best sun-blockers to hit the spring runways. Click the gallery below for more favorite styles from Proenza Schouler, Dries Van Noten, Derek Lam, Phillip Lim and Marni's Consuelo Castiglioni.
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