Since it first launched in 1994, MAC's Viva Glam program has donated over 130 million dollars to raise awareness of HIV/AIDS all over the world. With 100% of the selling price going towards the MAC AIDS Fund, MAC has earned the reputation for being a major leader in this important cause. The newest shade of Viva Glam lipstick was launched by pop singer Fergie earlier this week and will hopefully bring MAC to their remarkable 150 million dollar milestone. The new shade (left) will be available starting March 19th everywhere that MAC is carried. Click on the link above for more.