DKNY Launches iPhone App to Explain Complicated Sweater

· November 25, 2009 · 1 Comment

Need an instructional video on how to style your recent multifunctional fashion purchase? DKNY has an app for that.

Called the Cozy iPhone application, it offers styling advice for the brand's popular knit sweater, which can be worn multiple ways. Step-by-step video instructions help buyers figure out how to wrap the crazy top to create a number of different looks. Now if only Donna Karan would launch something similar for her Infinity dress. . .


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