National Underwear Day

Intimate Apparel Market week is in full swing in New York. A week of disturbing paunchy male lingerie executives coupled with darling designers and models with actual tits makes for some fairly interesting people watching. Curve is at the Javitz Center and Lingerie Americas is at the Altman. Last night the Waldorf played host to the Contours International Lingerie Awards 2008 Gala and fashion show. Needless to say National Underwear Day is not idly placed in the calender, or at least not for the intimate apparel industry. Its a delightful and kitschy fake holiday that reminds us that the foundation of a good wardrobe is made up of garments few people ever have the privilege to see. Yes OK its also to promote underwear ecommerce site Fresh Pair but you know any excuse to celebrate the naked form.

We have a few choices for you should you be in a spending frame of mind and if not we have plenty of photos of models ambling down the catwalk at the CILA awards last night. As they say in the science fiction business, we are doing a bit of fan service today. Who those fans are we can't quite say but it was fun to say!