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Fashion In 50 Seconds 04/22

Happy Earth Day eco-fashionistas! In case you haven't heard, Rogan Gregory's 100% organic line for Target was picked up by Barney's and will debut at the flagship on Madison Avenue ten days (that's May 9th) before the collection reaches Target stores nationwide. Barney's previously bought up the Kate Moss for Topshop collections, however, the price point of the Rogan collection is below the norm for the Co-op.


WWD reports on the globalization of fashion with facts and figures which drive the point that the commerce of fashion knows no bounds. Rita Clifton, chairman on Interbrand, a global branding consultancy firm, provides a likely thesis for this piece. She says, 'Money is an extraordinary club. It's a global club, and money talks very loudly. And business runs the world, whether we like it or not".


Fifth Avenue retailers articulate that the Pope's visit to New York drove their weekend sales down. It appears as though the drop in traffic was not to do with any moral matter, rather, that the necessary entrances had to be blocked off. In the case of Barney's, guests were subjected to entrance on Madison Avenue.


Vivienne Westwood and Matthew Williamson will both show their most recent collections at the Royal Ascot this June. The Royal Ascot is one of Britain's most popular social events and has garnered significant coverage from the vantage point of fashion. The likely comparison are the Oscar's in America, where what one wears seems to override attention on the event itself.

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