Gucci [Hearts] Selling Out New York

We really love New York and we're pretty sure Gucci doesn't get it. There isn't a week that goes by where we don't meditate on the merits of living in a city where everyone unanimously walks the six extra blocks to the deli with the better coffee (snow drifts and all). Gucci's Limi-edi Gucci [Hearts] NY merchandise is something we don't love. And thus we sit on the other side of the 'go-fashion' fence as a matter of loyalty. They've totally ripped New York's tag-line without permission and revealed their false love for this city as a result. What's more, expect knock-offs in both Times Square and China Town, which means we'll be forced to look at the logo long enough for it to become synonymous with the original. Something that pisses us off, perhaps irrationally, to no end.